product life cycle management

product life cycle management
product life cycle management product life cycle management management

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product life cycle management UK US noun [U] (also PLM) MARKETING, COMMERCE
decisions that are made about a product's appearance, price, advertising, etc. to suit each stage in the product life cycle: »

Toyota is one of many companies that have embraced product life cycle management as a way to manage a product from the beginning to the end of its life.


Financial and business terms. 2012.

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